
About King Marketing 101
King Marketing is a DIY Marketing and Strategy Guide for Small Business and Entrepreneurs.
Raymell King-Foster, recognized by all as Ray, created King Marketing 101 to offer guidance and creative solutions to small business and entrepreneurs. She believes successful businesses are often accomplished by mixing expertise with strong talent and innovative business ideas. Free enterprise is the goal but the path can be unclear to those with talent and crafts but are untrained in the workings of business, marketing, and design. Many small businesses do not have the budget to hire marketing professionals and graphic designers. She offers information about the most important marketing information, strategies, and resources for small businesses even those with little to no budget……
Top Posts
Featured Article
Stop Selling Products!
Sell Your Brand!

The Key to Email Marketing: PERSONALIZATION
Are you more likely to open an email that looks like an ad or an email that directly has your name in the subject line? Most likely the latter because it piques your curiosity and seems like it might be important.

What Makes Up the Digital Marketing Environment
The digital marketing environment consists of the players involved directly in the marketplace (Mirco-Environment) and the external forces that impact the marketplace (Macro-Environment).

Digital Media vs Traditional Media – The communication impact for Small Business
Marketing has evolved a lot in the past few decades. These changes have impacted the way all businesses gain and communicate with customers.

How to Develop Value Propositions to Build Small Business Brand Loyalty
Brand loyalty is essentially the decision a customer makes to purchase repeatedly from the same brand based on emotional connection.

Epic Social Media Fail | Learning from Miele’s Failed Woman’s Day Campaign
Brand loyalty is essentially the decision a customer makes to purchase repeatedly from the same brand based on emotional connection.

4 Do’s & Don’ts of Social Media
Social Media is not only apart of our daily lives but it is a powerful connector between our business and our community.