What Makes Up the Digital Marketing Environment
The digital marketing environment consists of the players involved directly in the marketplace (Mirco-Environment) and the external forces that impact the marketplace (Macro-Environment).
Marketing Technology
Digital Media vs Traditional Media – The communication impact for Small Business
Marketing has evolved a lot in the past few decades. These changes have impacted the way all businesses gain and communicate with customers.
4 Do’s & Don’ts of Social Media
Social Media is not only apart of our daily lives but it is a powerful connector between our business and our community.
Why Your Website Needs Google Analytics
Most template-based site platforms like WIX and Shopify keep track of some metrics for your site but for the most impactful data, Google Analytics is the answer.
3 Innovative Tech Tools Your Small Business Should be Using
3 innovative tech marketing tools Your Small Business Should be Using Technology has between an unavoidable part of our daily reality. According to Global Web Index, 87% of consumers use mobile phones for purchases. Technology innovation has made it possible to obtain deeper analysis, more direct engagement with consumers, improved customer journeys, and higher quality marketing …
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